Vine Fights Back: The Latest in the Battle of the Video App Giants
Twitter’s Vine is fighting back against the recent introduction of Instagram Video with some just-launched new features including categories, a redesigned camera, and a ‘re-vining’ function to share out existing Vines.
This was a much-needed update for the social network, and gives users more of a reason to get involved, acquire new followers and get noticed with the app.
Let’s start with the most significant feature; the camera. The introduction of a grid makes it even easier for user to be able to frame shots (particularly important for stop-animation, which is becoming increasingly popular with ‘Viners’), ‘ghost tools’ and even a focus function. With ghost tools, this allows you to view your previous shot, although you can’t edit the way you can with Instagram.
Another very important new feature allows for new ways to be noticed and also discover other Viners, with the introduction of 15 channels to submit your videos to, including music, comedy, nature, pets and more.
Each channel comes with its own popular feed, and theme.
Vine already has a bit of an advantage over Instagram, which lacks enough opportunity for users to get noticed and followed; people who use both apps can generally see quite a big difference in their follower numbers.
As well as the introduction of channels, Vine has also come up with a new ‘On the Rise’ category, so you can check out users who are quickly becoming more popular.
As for ‘re-vine’, it’s basically Vine’s answer to its parent company’s ‘retweet’. Now you can share Vines you find particularly amusing, creative or entertaining – all from just one simple click of a button.
Lastly, you now have the ability to control who you share your videos and content with, introducing a little bit of privacy (if you want it) to your Vine, and will no doubt encourage more users to get involved with the app.